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Content Idea Creation
Your blog should tell a story--one that your customers and potential clients would want to read. Great content starts with a great idea. Your content can promote your brand through engaging,...
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Content Hub Display
A key component to your content strategy is all in the planning and distribution. With the Sweet Relish Content Hub, you can easily manage your content without any professional web expertise. We make...
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These Tips Will Help You Take Your Content Marketing To The Next Level
As I’m writing this, we’re already three months into 2015. So I have to ask: how are your content marketing campaigns coming along?...
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Product Update: Software Integration
Why spice up your newsletter? Think about it like this--would you be interested in reading or clicking the emails you currently send to your leads or customers? Sweet Relish brings great content from...
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Social Reputation
Online reviews. Everyone is doing it. Everyone is reading it. Consumers are more intelligent than ever before. They are self-educating, self-aware, and self-serving. What's difficult for companies...
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Content Ideas: The Sky is the Limit!
After blogging for any length of time, coming up with new, original content ideas can be a struggle. In the article below, Tech Cocktail writer Silke Jager has provided seven tips for generating new...
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Content: Sales and Marketing Together Better
The Buyer Journey: Content Marketing Versus Sales Enablement "If Marketing and Sales were both aligned to the new buyer journey, the content that marketing created to feed their lead development engine...
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Product Update: Plug & Play, Easy Customizing
The trouble with so many platforms for managing and publishing content is the level of technical sophistication it takes to post, customize, and design the pages. Your blog platform should be an...
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Does Your Company Have a Content Hangover?
Here is what we know: organizations need high-quality, engaging content to retain their audience and captivate new visitors. The problem is that companies are all but spent on the creativity and...
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Why You Should Use Videos in your Content Plan
Want to find a way to take your content to the next level? We all know a picture is worth a 1000 words, but a video could be worth a 1000 likes. Video is a powerful and visceral medium, perfect for...
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Be Authentic Storytellers of Your Brand
Your customers want to read great stories--they want to be entertained and moved by the stories you tell. For your brand to engage a greater, more involved audience you must tell great stories. Many...
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Product Update: Call to Action
Call-to-Action. Whether it's driving users to schedule an appointment, sign up for your newsletter, chat live through a demo, or follow your social pages, you need a plan of action to generate leads....
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Documenting Content Strategy
Only 27% of marketers have a documented content strategy. TWENTY SEVEN PERCENT According to studies done by content marketing groups in the country, these 27% have a written content strategy are...
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Product Update: Social Contest
What We Know: People Love Free Stuff And you know what they say: Knowledge is Power. Take what we know and apply it to your social marketing strategy. Social contests are a massively underused tool in...
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Divisions in your Organizations
Success in business sometimes leads to adding new division under your corporate umbrella. Don't limit your company success by dividing your brand into individual segments. The Sweet Relish platform...
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Product Update: Call to Action within Articles
Want to lead your readers to a special products page? Interested in giving your leads a peek at content you've written that would encourage a sale? Funny, we thought you would! Call to Action buttons...
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Transform Your Company Press Release Format
Content is anything you write, produce and share on behalf of your brand. Blogs, articles, videos, image portfolios, company news, testimonials, and even press releases are elements of a content...
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Twitter Turned Automated
Custom bit.ly links and custom twitter message template Now you can provide your bit.ly Access token to our content hub, and we will use your account to generate links for tweets. This allows you to...
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What's the point in content marketing?
Let's set the stage... It is 1996. The postage stamp was 32 cents. Prince Charles and Princess Diana got divorced. The Summer Olympics came to Atlanta. Spice Girls had a #1 hit "Wannabe". Bill Gates...
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Good SEO doesn't mean Good Content
These truths we hold to be self-evident: A $400 glass won't make the bottom shelf scotch taste any better. State of the art treadmills won't make it easier to walk on a broken foot. The best SEO won't...
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