Newsletters are the love letters to your customers and potential clients. Whether you're staying in touch weekly, biweekly, or monthly make your newsletter a vehicle for more business. Make your newsletter work hard for your company. Don't work hard for your newsletter. Kickin' it old school won't do... Remember those newsletters that were 3 pages long and had one really irrelevant article inside? Remember how many unsubscribes you got from those newsletters? Here is why that doesn't work. One article in a newsletter limits the audience you could potentially reach with every newsletter. Too much text is too much for our mobile lifestyles and...