In the world of marketing, content is king. However, publishing articles and updates just to fill a quota does not add value to your brand. Any publication related to your brand should serve a purpose, like drawing in potential customers, building relationships with those customers and telling the story of your brand. Also, regular, high-quality content is a must in regards to Google SEO and engaging audience activity and readership. Sweet Relish creates content that is searchable, serviceable and sharable in order to share and promote your product effectively. This is important because in the digital age, if your company cannot be easily searched online, the less likely it i...